Surveys are fun and provide useful information.
However, you will first need to determine whether surveys will be the best methodology for your research. Next, understand how best to design and conduct surveys if you want good response rates of 70 percent and above.
Perhaps, to get a good introduction to survey methodology and design is the following:
http://www.sysurvey.com/tips/introduction_to_survey.htm
A list of steps in survey design is available at:
http://www.tardis.ed.ac.uk/~kate/qmcweb/q1.htm
Another good reference is at:
http://www.statpac.com/surveys/
Finally, a very good reference can be found at:
http://www.socialresearchmethods.net/kb/survey.php
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